Content Planning Toolkit


A complete system to help you create a smart, actionable content plan.

Do you wish you could be more strategic with your content creation?
Do you struggle to plan your content ahead of time?
Do you wish you could be more organized in your content strategy?

If you answered YES to any of these questions, the Content Planning Toolkit can help you!

Content creation can be overwhelming.

I get it.

There is a reason that people often compare creating content to running on a hamster wheel.

You finish one blog post (or YouTube video or Instagram post) and it’s time to create another one.

It never ends and you feel like you just can’t get ahead.

There’s a better way, my friend.

And it starts (like so many things) with creating a plan.

You may be thinking that planning your content ahead of time feels like too much work.

But let me ask you this. How much time are you wasting stressing out about content creation today?

Does this sound familiar?

You try to create content on the fly, but you end up wasting time staring at a blank screen.

You never know from one day to the next what you are going to publish.

You aren’t sure if the content you DO create connects and works together.

It’s time to get serious about creating and implementing a content plan.

Content can be one of your most valuable tools for attracting new leads and converting them into customers.

But to be successful with content, you need to plan ahead.

That’s how you make sure that your content works together to help you achieve your goals.

I see 3 main problems among my students who struggle with content creation.


You overthink your content strategy to the point that you psych yourself out.


You bounce between extremes, creating 10 posts in 2 weeks and then nothing for 6 months.


You have so many ideas that you get overwhelmed and are stuck on where to start.

Enter the Content Planning Toolkit

A complete system to help you create a smart, actionable content plan so that you publish consistently without being so overwhelmed.

With the tools in the Content Planning Toolkit, you’ll be able to. . .

Consistently publish content that is tightly aligned with your business goals.

Organize all your content ideas so that you have an endless supply that you can access easily and forever.

Ditch content overwhelm with a system that helps promote your blog posts, videos, podcast, and products.

What would it be like if you could…

Consistently create strategic content that will help you grow your business.
Feel confident that you can stay on top of your publishing schedule.
Have a proven system to organize all your ideas AND your published content (which makes it easier to repurpose!).
Know exactly what you are going to publish and when.
Save time & frustration by never having to stare at a blank screen again..


Introduction to Content Planning – a brief introduction to the concept of content planning including definitions of terms used throughout the toolkit.
Choose Your Core Content Type – a discussion of the various formats of core content, including a Quick Reference Guide to the pros and cons of each.
How Often Will You Create Content? – things to consider as you determine your content publishing schedule.
Monthly Content Map & Calendar Spreadsheet* – map your content to your business goals & create a monthly content calendar plan. This is available in both Google Sheets and Excel.
Content Calendar & Library – Spreadsheet* – you can use this spreadsheet to create a comprehensive editorial calendar and content library. This is available in both Google Sheets and Excel.
Content Calendar & Library – AirTable* – if you like AirTable, then you will love this base! This is an exact copy of the one that I use personally for my complete editorial calendar and content library.
Content Brief Template* – plan the specific details for each individual piece of content that you create so that you stay on track, get your key points across, and cover all the bases from visuals to SEO. You can use this template for blog posts, YouTube videos, podcast episodes, and more. This is available in both Google Sheets and Excel.
*How-to Video Tutorials – Closed-captioned video tutorials are included that show you exactly how to use the Google Sheets and AirTable tools.



All the lessons and homework from my 3-Day Content Planning Challenge!

This will help you build a solid foundation for your content plan.


100% Satisfaction Guarantee

I’m confident that this toolkit can work for you. However, it if doesn’t live up to your expectations, you may request a refund within 7 days of your purchase.

Simply email me for a prompt, courteous refund.


Tonia Kendrick

Hi, I’m Tonia!

Business and teaching (and teaching about business) are part of my DNA.

I spent 25+ years working in the corporate world. During that time, I worked in Human Resources, Training, Marketing, and culminated by leading a team of almost 100 front-line salespeople. I know how business works and what it takes to grow and manage a successful business.

Now, I teach online business owners how to create & execute strategies, organize & systematize their businesses, and level up their productivity.


Content creation doesn’t have to be a daily struggle.

Get the worksheets, spreadsheets, cheat sheets, and my own personal AirTable base – all the tools you need to finally get your content under control.



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