Avoid These 7 Lead Magnet Mistakes
You probably know that you should be creating lead magnets if you want to grow your email list, right? It’s the first step in email marketing.
But maybe you’re struggling to create lead magnets that resonate with your audience. Or you aren’t sure why your current freebies aren’t converting well?
In this episode, I’m diving into seven common mistakes I see business owners making with their lead magnets and how you can avoid them.
Tune in now for insights and actionable tips that will help you create better lead magnets.
Prefer to read?
In this episode, we discuss:
- Why it’s absolutely essential that your lead magnet be relevant to your target audience.
- How to make your lead magnet valuable.
- Why you should test the tech before releasing your lead magnet to the world.
- Bonus tips on how to create an effective lead magnet
Here’s a breakdown of the episode:
00:57 Common lead magnet mistakes
02:00 Ensuring relevance and purpose
05:45 Creating valuable and focused lead magnets
08:32 Promoting your lead magnets and testing the tech
11:49 More tips for creating effective lead magnets
Resources mentioned:
This page contains affiliate links, which means I receive a small commission if you make a purchase using this link. For more information, see my full disclaimer here.
- Canva
- ConvertKit
- Episode 4: Unlock the Power of Email Marketing with These Handy Resources
- The Organized Business Toolbox is my monthly membership for solo entrepreneurs who want to feel in control and take imperfect action to move their businesses forward.
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